Baza znanja
Stručni časopisi
The Public Relations Journal Winter 2010
21.01.2010.
The Public Relations Journal kvartalni je znanstveno-stručni časopis Društva za OSJ Amerike (PRSA) a broj za zimu 2010. donosi članke:
- An Examination of Applied Ethics and Stakeholder Management on Top Corporate Websites
- Lessons on the Big Idea and Public Relations: Reflections on the 50-Year Career of Charlotte Klein
- Industry in Crisis: The Communication Challenge in the Banking Industry
- Confronting Media Nihilism: How Transparency Builds Meaning During Crises
- Getting Even or Getting Skewered: Piercing the Digital Veil of Anonymous Internet Speech as a Corporate Public Relations Tactic
- Toward a Publics-Driven, Emotion-Based Approach in Crisis Communication
